Use Our Dedicated Distribution Campaign to Drive Server Refresh Opportunities

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Our new PowerEdge Playbook for Distributors campaign gives you everything you need to promote advanced PowerEdge servers and help organizations modernize their IT and enable digital transformation.

We recognize that promotional activity and sales through the distribution channel play an important part in the overall success of Dell Technologies – and we appreciate your continued contributions to our joint success. To help support you and grow your business, we’ve created dedicated distribution campaign to help you and your reseller partners reap the rewards of promoting Dell EMC PowerEdge server refresh opportunities.

Focused on the benefits of a regular server refresh, this comprehensive campaign supports educational and promotional opportunities around the Dell EMC PowerEdge portfolio, powered by 2nd Generation Intel® Xeon® Scalable processors.

PowerEdge sales + Partner Program rewards = a winning combination

With the help and support of our distributor and reseller partners, Dell Technologies is now selling a notable number of

server units worldwide. However, there’s still a significant market opportunity that we can all capitalize on… The PowerEdge Playbook for Distributors is designed to help you seize that opportunity – and to sell strongly on the back of it.

Dell EMC PowerEdge servers are the bedrock of the modern data center, delivering outstanding performance with impressive cost-efficiency in a worry-free data center infrastructure that’s secure, scalable, and easy to manage.

Around the world, the PowerEdge portfolio is proving popular because it gives customers the scalability, automation, and security they need to maximize workload performance and drive business innovation.

Promoting these advanced servers helps to position you and your partners as the trusted experts to turn to when organizations are looking to modernize their IT in an optimally effective way.

Show customers all the benefits of PowerEdge servers, and you and your reseller partners can also reap the rewards of our Partner Program. Our tiered structure rewards you for growth through incentives and rebates that are designed to boost your margins – a real win:win situation.

Use our new campaign to seize the PowerEdge advantage

The new PowerEdge Playbook for Distributors is a dedicated campaign to help distributors reap the rewards of PowerEdge servers. It provides everything you and your partners need to promote innovative PowerEdge technology and its ability to modernize IT infrastructures.

Visit the campaign page today, and you’ll be able to explore a wealth of resources. Start by checking out our Distributor guide. This provides information on the campaign and market insights you need to support your partners in executing effective lead generation marketing campaigns.

Then access our range of co-brandable emails, copy blocks, banners, header images and sales assets – all designed to help you easily devise and activate your marketing campaigns.

Maximize your margins at every opportunity

You’ll find that our carefully designed PowerEdge Playbook for Distributors campaign presents a fantastic range of opportunities to help build your business. And your partners will love it too!

Think about the potential to add value at every step of your PowerEdge server refresh conversations with partners and customers. By cross-selling other infrastructure modernization solutions and adding services to all your PowerEdge server deals, you and your resellers can maximize your margins at every opportunity.

Alongside our PowerEdge servers, for example, you can create a complete solution for customers by also offering Dell Technologies Services, ranging from Consulting to selections from the ProDeploy and ProSupport Enterprise Suites.*

By adding to the initial value of the deal, you’ll also be enhancing the rewards available within the Dell Technologies Partner Program.

Visit the digital marketing tool today to access dedicated campaign material created to help you grow your business.

> View the PowerEdge Playbook for Distributors campaign page

> Download the Distributor guide

* Availability and terms of Dell EMC Services vary by region and by product. For more information, contact your Dell EMC sales representative.

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