New Dell Technologies Digital Transformation Index Maps Their Preparedness for the Future
Earlier today, Dell Technologies announced the results of the Digital Transformation Index. This study of 4,000 business leaders from mid to large organizations across 16 countries and 12 industries was conducted in partnership with Vanson Bourne, and maps today’s digital business maturity levels and assesses organizations’ readiness for the fourth Industrial Revolution … Which is already here.
How are your customers positioned in this race to become a digital business?
According to the research:
- 52% of business leaders have experienced significant disruption in their industries over the past three years as a result of digital technologies and the Internet of Everything
- 48% of global businesses don’t know what their industry will look like in three years’ time
- 78% of Businesses Feel Threatened by Digital Start-ups
This level of uncertainty can be dangerous to an organization’s ability to keep pace with an industrial revolution that’s, so far, proven itself to be “as ruthless as its predecessors.”
“If companies can’t keep up, they will fall behind … or worse. The ‘delay until another day’ approach simply won’t work,” explains Jeremy Burton, chief marketing officer for Dell Technologies.
Organizations have started transforming, but with varying success. Only 1 in 3 are performing well against digital attributes such as agility, transparency, predictively spotting opportunities, personalizing the customer experience, and being always on in real time. And 64% say they can’t act on business intelligence in real time.
What’s holding them back? Barriers most cited are: lack of budget and resources (33%), executive support, expertise and skills (30%), right technologies (29%) and data privacy and security concerns (29%).
Together with Vanson Bourne, we devised a Digital Transformation Index that showed where these customers are on their journey, and how they stack up against peers. On a maturity curve, only 5% fit the criteria of “digital leaders”; nearly half are “followers” or “laggards.” (For full research and findings, click here.)
The fact that most are just beginning their journey represents tremendous opportunity for everyone. We can all help them get it right.
How can you enable your customers to embrace and drive digital transformation?
When asked about their future investment priorities to succeed in this digital era, nearly three-quarters agree they need to prioritize a centralized technology strategy, 66% plan to invest in IT infrastructure and digital skills and 72% are expanding software development capabilities.
Respondents identified the following as their top priority IT investments over the next one to three years:
- Converged infrastructure
- Ultra-high performance compute technologies
- Analytics, big data and data processing
- Internet of Things technologies
While the revolution is here, it’s nowhere close to complete. The opportunity is huge, but the time to act is now. One good way to help your customers get started is simply explore the results of the research and see how they stack up against 4,000 peers.
Help your customers assess their digital maturity, and to identify areas of critical need and/or opportunity. At Dell Technologies we’re confident that alongside our Partners and Strategically Aligned businesses, we’re in a prime position to help our customers challenge the status quo, to leap ahead and embrace their digital future.
For more on the Digital Transformation Index:
- Learn about the Digital Transformation Index and the fourth Industrial Revolution
- Review the results of the Dell Technologies Digital Transformation Index Full Research
- Share how JP Morgan Chase, Callaway Golf and ADT Security are embracing a digital future
- Use the narrative and benchmark infographics to initiate and support customer discussions
Stay tuned! In November, watch the Dell Technologies landing page for an add-on survey. Through this survey, your customers can interact with this research and see how they compare with competitors.