Dell EMC Digital Marketing Platform Puts the Power of Lead Generation at Your Fingertips

According to recent Forrester research, “86% of marketing professionals agree that successfully integrating multiple channels under a single integrated marketing strategy is crucial to their long-term success.” The Dell EMC Digital Marketing Platform  provides partners with content syndication, email marketing campaigns, social media syndication and analytics Separately, these are all effective tools―but … READ MORE

Dell EMC Partner Post Blog July 25th, 2017

Protecting Partners’ Relationships: Expanded Incumbency

On May 22, 2017, Dell EMC launched the Infrastructure (ISG) and Client (CSG) Incumbency Program for its Commercial segment, effectively extending its previous Storage Incumbency program to cover the breadth of the Dell EMC portfolio. According to industry analyst Patrick Moorhead, Incumbency bolsters Partners’ earning potential with Dell EMC: The … READ MORE

Dell EMC Partner Post Blog June 1st, 2017

Enterprise Moves to the Cloud

During his Global Partner Summit keynote, John Byrne—Dell EMC President, Global Channels—announced the addition of Virtustream Enterprise Cloud to the Dell EMC Partner Program. This will provide Dell EMC channel partners with full Dell EMC Partner Program benefits when they sell Virtustream offerings, giving them the opportunity to accelerate their … READ MORE

Dell EMC Partner Post Blog May 10th, 2017

Celebrating Success

At the Dell EMC Global Partner Summit yesterday, there was discussion of the enormous opportunity in front of Dell Technologies and its partner community to help customers digitally transform their businesses.  There are many partners who have seen their businesses grow year-over-year and who are embracing the opportunity ahead. John … READ MORE

Dell EMC Partner Post Blog May 9th, 2017

REALize Extraordinary at Global Partner Summit 2017

In just a few days, we’re lighting up Las Vegas at our second-ever Global Partner Summit (GPS) at Dell EMC World. This year, we are laser-focused on one mission: to REALize Extraordinary. Back in October, we unveiled the new Global Channel sales team, our Channel vision, our strategy and the … READ MORE

John Byrne May 4th, 2017

Meet the Dell EMC Partner Program Leaders: Cheryl Cook

This series provides insight into what drives Dell EMC channel executives. Missed the other posts in the series? Get to know them now: John Byrne (Dell EMC President of Global Channels);  Michael Collins (Dell EMC Senior Vice President, Channel, EMEA); Ng Tian Beng (Dell EMC Senior Vice President, APJ Channels); Joyce Mullen (Dell … READ MORE

Dell EMC Partner Post Blog April 27th, 2017

Meet the Dell EMC Partner Program Leaders: Jay Snyder

This series provides insight into what drives Dell EMC channel executives. Missed the other posts in the series? Get to know them now: John Byrne (Dell EMC President of Global Channels);  Michael Collins (Dell EMC Senior Vice President, Channel, EMEA); Ng Tian Beng (Dell EMC Senior Vice President, APJ Channels); Joyce Mullen (Dell … READ MORE

Dell EMC Partner Post Blog April 19th, 2017
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